For an eCommerce website that really want to encourage visitors to buy their products, they need a well-designed website because it is of an immense importance for any website that want to be successful.
Many internet users have a very short attention span. For that reason, it is important to have an appealing eCommerce website that will encourage most visitors to stay longer and go deeper into web pages.
If you have an eCommerce website like eBay or Amazon, you will see that you have a site that persuade people. The urge to visit the site and stay will always be there.
Are you planning to start your own eCommerce site? There are some tricks you need to pay attention to.
Do not compromise the loading time
The mistake you can easily make is to compromise the loading time. The web pages, image, flash, and others should load faster. Although all these help the users and improve experience, they may affect the loading time. Therefore, focus on creating a visually appealing site that will load on time.
Site traffic navigation
Another thing to pay attention to when designing your website is that it should easily navigate. The users should be able to find the desired products on time. You can incorporate a search box for this purpose. It should be well optimized too.
Reduce the number of clicks to buy
There is something very important to check when designing your eCommerce site and that is the number of click it takes to land on the buying page. It should not be too long which may discourage the users and cause them to leave your site. The “Buy Now” button should take them to the product page where they can buy directly and make easy purchase.
Make use of the “Add to cart” feature to allow your users to store what they may want to buy much later. Your site should be completely easy for the users to use generally and this will bring you more sales.