I recently had the opportunity to work with a great client out of the Bay area. All Bay Vehicle Donations is a vehicle management company for individuals and charities. ABVD strives to get the highest value for the vehicle so the charity receives the most money possible and the person who donates gets the largest [...]
Now that we have selected our keywords and tested them it is time to use them on your website. But where should they go? Follow along as I show you where to place them. Target Your Pages for One Keyword First off you should target the content on your pages for one keyword and 1-3 [...]
Pay-Per-Click Advertising or PPC can be a great way to drive traffic to a website, especially a new website. I have a few clients that spend a healthy amount each month and it works for them. Not only does it drive traffic but visitors convert off of those clicks. If we can get a double [...]
A lot of web marketing and search engine optimization (SEO) firms try to sell rankings as an end, a goal to be obtained. In my view, rankings are just a means to an end. Rankings, good or bad, mean nothing if you are not getting traffic and the right kind of traffic in order to [...]
Before we get started on methods and strategies to market a website we need to determine what our goals might be and what indicators we need to measure. Without goals how will we know if we’re successful with our marketing? Set Measurable Goals Most businesses set goals in every aspect of their operations. They set [...]
Twitter Update: "Ethics for the Starving Designer: http://t.co/tAmlRN3F via @AddThis 4 days ago"